AI-Powered BSS/OSS
Transforming CSP Customer and Business Operations
At Cerillion, we put AI at the heart of telecoms transformation. Our composable BSS/OSS suite comes with AI fully embedded, helping communications services providers (CSPs) simplify complexity, accelerate time-to-market and deliver outstanding customer experiences.
Cerillion AI Agents extend that foundation by turning intent into action – planning, reasoning and executing with policies you control – while MCP (Model Context Protocol) integration across our TM Forum-certified Open APIs enables secure collaboration with approved third-party AI agents, so multi-agent workflows can deliver coordinated, end-to-end journeys across your business.
Recognised in the Gartner® Magic Quadrant™ for AI in CSP Customer and Business Operations.
Find out moreDriving Outcomes That Matter
AI isn’t just technology – it’s about business results. Today’s CSPs are focused on:
Campaign ROI
Optimising targeting and budgets to cut waste and lift ROI across channels.
Hyper-personalised Engagement
Delivering real-time next-best actions and offers for every customer, at every touchpoint.
Lead Generation & Conversion
Scoring intent, tailoring pitches and auto-drafting proposals to qualify faster and close more.
CLV Growth
Using propensity and value models to drive high-impact upsell/cross-sell that boosts ARPU and loyalty.
Churn Prevention
Predicting risk early and triggering save-actions with tailored offers and assisted care journeys.
Faster Time-to-Market
Launching new products and promotions in minutes with AI Agents.
Cerillion’s AI capabilities are designed to deliver these outcomes, ensuring that every feature has a measurable impact on your business.
AI-Powered Capabilities Across the Suite
Cerillion’s product-led approach means AI is fully embedded across the suite, enabling AI-powered capabilities including:
Product Creation
Build new products, packages and promotions using natural language and image recognition.
Sales Enablement
GenAI-driven shopping cart creation, personalised offers and smarter self-service.
Bill Intelligence
Explain billing differences instantly in plain language, reducing call volumes and handling times.
Anomaly Detection
Identify risks and performance issues before they impact revenue or service levels.
AI-Powered Analytics
Natural language queries, chart explanations and insights that anyone can understand.
Agentic AI: Meet the Cerillion AI Agents
Agentic AI is the next evolution of embedded intelligence – AI that works with your people, not just behind the scenes. Cerillion brings Agentic AI to life with a family of AI Agents:
Catalogue Agent
Creates new tariffs, bundles, and packages from simple natural language prompts, images or voice input.
Promotions Agent
Designs and launches complex promotions faster, maximising ROI and customer engagement.
Sales Agent
Recommends the most suitable products and automatically generates quotes for acceptance.
Workflow Agent
Builds new workflows from swimlane diagrams and orchestrates multi-step processes to streamline order management and service fulfilment.
Billing Agent
Provides clear, automated explanations of billing queries to deflect calls and shorten average handling time.
External AI Agents
Use MCP to let approved third-party agents collaborate with Cerillion AI Agents for secure, cross-channel automation.
These agents run on Cerillion’s API-first, standards-based architecture (Open APIs/ODA) and are fully embedded into the suite, making them immediately usable across multiple channels and with no specialist AI expertise needed.
Open Integration with Your AI Stack (MCP)
- Interoperability. MCP provides a common way for external agents to safely discover and invoke Cerillion capabilities through our Open APIs/ODA and API-first architecture.
- Secure orchestration. You control which tools and data agents can access, with governance over personal data via Cerillion’s trust layer.
- Composable automation. Link Cerillion AI Agents with third-party agents (e.g., analytics, marketing, care) to automate end-to-end tasks across channels.
- Faster time-to-value. Reuse the same pre-integrated Cerillion building blocks across products, journeys and interfaces for consistent experiences and lower TCO.
Proof from the Market
Leading Industry Analyst Report
Leading Industry Analyst Report
Research Director, Industry Analyst
Industry Analyst
European wholesale operator
European wholesale operator
Why CSPs Choose Cerillion for AI BSS/OSS
- Recognised Leadership – included in Gartner’s 2025 Magic Quadrant for AI in CSP Customer and Business Operations.
- Outcome-Driven – AI features aligned to ROI, CLV growth, engagement, and churn reduction.
- Future-Proof Innovation – Evergreen software programme ensures continuous delivery of new AI capabilities within a pure-product model (configuration not customisation).
- Flexible Approach – bring your own LLM (ChatGPT, Claude, Gemini, Azure AI) or any other proprietary model, plus MCP-enabled integration with third-party AI agents.
Trusted by leading CSPs worldwide
Ready to see our AI Agents in action?
Contact us now for a personalised demo or to talk to an expert.