The definition and maintenance of products and tariffs is at the heart of Enterprise Product Catalogue. The product and tariff structure has been designed to be as flexible as possible, so as to provide the building blocks and tools which give CSP marketing departments the freedom to innovate quickly. The strategy for achieving this is to provide many different charging mechanisms and to impose very few limitations on how these can be combined, using GenAI to dramatically reduce the time to build and launch new packages.
Enterprise Product Catalogue
Accelerate your time-to-market with GenAI-powered product creation
Cerillion Enterprise Product Catalogue is an AI-powered platform for building, launching and managing all your products, services, tariffs and packages.
In an increasingly competitive telecoms industry, fast time-to-market is now more important than ever. Communications services providers (CSPs) must compete with a new wave of digital services providers (DSPs) that are offering their services “Over-The-Top” and direct to telco customers. CSPs need the flexibility and agility to accelerate their product development cycles and quickly build, test and launch new products and packages.
Cerillion Enterprise Product Catalogue is an intuitive GenAI-powered product management solution that enables CSPs to rapidly build, test and deploy new products and packages using AI Agents. Build once, then publish to multiple systems including test, production, other Cerillion modules, or third-party platforms. Enterprise Product Catalogue is a unified solution for managing all your products, tariffs, rental charges, balances, packages and network services using a single intuitive web application. It has achieved TM Forum ODA Component Certification (TMFC001 – Product Catalog Management), independently validating its standards-based architecture and support for composable BSS/OSS deployments.
Key Benefits of Cerillion Enterprise Product Catalogue
Faster time-to-market
Take on OTT providers at their own game, by enabling a fail fast and succeed quickly approach to product creation using AI Agents.
Designed for business users
Put your business users in control of the product lifecycle by removing the dependency on IT to implement new offerings.
Easier integration
Flexible publishing engine controls how and when catalogues are published to downstream enterprise systems.
Key Features of Cerillion Enterprise Product Catalogue
GenAI-powered Pricing Innovation
AI Agents
AI-powered agents streamline and accelerate catalogue and promotion design by translating business intent into governed, launch-ready configurations.
- Catalogue Agent – Translates natural-language product ideas into structured, validated catalogue changes, identifying dependencies, conflicts and compatible add-ons before generating approval-ready updates.
- Promotions Agent – Designs end-to-end promotional campaigns by assembling targeting, benefits and fulfilment rules, simulating ROI and impact, and producing compliant promotion packages for review and activation.
Intuitive User Interface
Enterprise Product Catalogue provides a powerful visualisation of product structures and the relationships between the components. Moreover, the application intuitively enforces these relationships in the construction and management of products, ensuring the validity and data integrity of the catalogue. Having this view enables CSPs to easily identify and address product configuration issues before launching a new offering. The drag and drop interface makes it easy to launch new products and packages by reusing existing product components, including using natural language voice and text instructions.
Multiple Publish Targets
Core to Enterprise Product Catalogue is a comprehensive workflow engine which controls the publishing of new and updated products to multiple target systems. A user builds new and changed product and rate definitions, then pushes those definitions to one or more end-points. This allows CSPs to define a product once, publish to a test environment, then validate the product definition meets requirements before publishing to a production environment without extensive re-work. Different validation rules can be specified for each target system, ensuring data integrity is maintained across all systems.
Project-based Configuration
Configuration in Enterprise Product Catalogue is based around the concept of projects and sub-projects. This allows multiple different parallel streams of product management, each with defined lifecycles and end-points. All changes to projects are fully versioned and audited, with access controlled on a per-user basis.
Templates
Enterprise Product Catalogue uses templates to enable easy re-use of existing product definitions, and package creation based on typical use cases for your business. The system comes pre-configured with example templates to enable easy product definition.
Bulk Actions
Enterprise Product Catalogue supports bulk actions for commonly carried out tasks. For example, creating a new Tariff Package as a copy of an existing one so all the call rates are preconfigured, or adding a new Destination Zone and having it automatically create links for all call types.
Extensibility and Integration
Enterprise Product Catalogue was developed with extensibility in mind. Whilst the primary driver is to facilitate configuration for other modules in the Cerillion suite (e.g. CRM Plus and CCS), the design supports integration with other BSS and OSS platforms using TM Forum Open APIs, standards-based interfaces and an extendable data model.
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Cerillion Enterprise Product Catalogue FAQs
What is a telecom product catalogue?
A telecom product catalogue is a centralised platform used by communications service providers (CSPs) to create, manage and control the commercial products and services they offer customers.
It defines elements such as products, packages, tariffs, prices, allowances, discounts and eligibility rules, as well as the relationships between them. These definitions can then be used by sales, CRM, charging, billing, self-service and order management systems.
Cerillion Enterprise Product Catalogue provides a single platform for building, testing, launching and managing telecom products and services across their lifecycle.
Why do CSPs need a centralised product catalogue?
Without a centralised product catalogue, product information and commercial rules may be duplicated across multiple BSS/OSS applications. This can lead to inconsistent configurations, longer development cycles and greater risk when products or prices are changed.
A centralised catalogue provides a controlled source of product information that can be reused and published across different systems and channels. This helps CSPs launch offers faster, maintain consistency and reduce their dependency on IT teams for routine product changes.
What is the difference between a product catalogue and a service catalogue?
A product catalogue defines the commercial products and offers that customers can buy, including their pricing, packages, allowances, discounts and eligibility rules.
A service catalogue defines the technical services and fulfilment processes required to deliver those products. It connects customer-facing offers with the underlying network services, resources and provisioning workflows.
Cerillion Enterprise Product Catalogue manages the commercial product layer, while Cerillion Service Catalogue manages the technical service definitions used during order fulfilment.
What is catalogue-driven BSS?
Catalogue-driven BSS is an architectural approach in which centralised product definitions and commercial rules drive the behaviour of downstream systems such as CRM, charging, billing, self-service and order management.
Instead of configuring the same offer separately in each application, CSPs can define products and tariffs centrally and then publish them to the systems that need them. This improves consistency and makes it easier to introduce or change products without extensive redevelopment.
Cerillion Enterprise Product Catalogue supports this approach across the pre-integrated Cerillion BSS/OSS Suite and through integration with third-party platforms.
How does AI improve telecom product catalogue management?
AI can accelerate product and promotion design by translating business requirements expressed in natural language into structured catalogue configurations.
Cerillion Enterprise Product Catalogue uses AI Agents to identify relevant product components, dependencies, conflicts and compatible add-ons before generating catalogue changes for review and approval. It can also help design promotions by assembling targeting, benefit and fulfilment rules and assessing their likely commercial impact.
This enables product and marketing teams to move more quickly while retaining established validation, governance and approval controls.
Can Cerillion Enterprise Product Catalogue integrate with third-party BSS/OSS platforms?
Yes. Cerillion Enterprise Product Catalogue can publish product and tariff definitions to third-party BSS/OSS platforms using TM Forum Open APIs, standards-based interfaces and an extensible data model.
It can therefore be deployed as part of the complete Cerillion BSS/OSS Suite or used within a broader multi-vendor architecture. Its TM Forum ODA Component Certification for Product Catalog Management (TMFC001) independently validates its standards-based architecture and support for composable BSS/OSS deployments.